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Published on by Ana Guerra

FIBA Event Operations with Virtual Venue Platform

FIBA selected Virtual Venue to manage venue planning and operations for global basketball events, improving coordination and standardization.

Overview

Focus BC partnered with FIBA – the International Basketball Federation to implement Virtual Venue as the default platform for venue planning and event operations.

Following a successful collaboration during the Basketball World Cup 2023, Virtual Venue is now being used to support upcoming global tournaments, including:

  • FIBA Women’s Basketball World Cup 2026 (Germany)

  • FIBA Basketball World Cup 2027 (Qatar)

This marks a major step in standardizing event operations across FIBA’s global ecosystem.

Ashley Green, Head of Events
We’re excited to embark on this project after our successful cooperation around the last World Cup. We’re looking forward to exploiting the full potential of this powerful online venue planning solution, ensuring we have one source of truth and a standardized planning approach for all stakeholders.
Ashley Green, Head of EventsFIBA

The Challenge

FIBA needed to improve how venues and event operations were planned and managed across multiple tournaments and locations.

Key challenges included:

  • Lack of a standardized planning approach across events

  • Multiple stakeholders working with different tools and processes

  • Need for a single source of truth for all operational data

  • Complexity of managing venues across different countries

  • Requirement for real-time collaboration and coordination

The Solution

Focus BC implemented Virtual Venue, a digital platform designed for venue planning and event operations.

The platform enables FIBA to:

  • Centralize all venue and operational data

  • Standardize workflows across events and teams

  • Enable real-time collaboration between stakeholders

  • Manage assets, inspections and site planning in one place

Virtual Venue provides a unified environment where all operational aspects of an event can be planned, monitored and executed.

Key Capabilities

  • Centralized venue planning and management

  • Real-time collaboration across stakeholders

  • Asset and infrastructure management

  • Site visit reporting and inspections

  • Standardized workflows across multiple events

  • Map-based visualization of venues and operations

Platform in Action

  • Digital mapping of venues and operational areas

  • Real-time updates across teams and stakeholders

  • Centralized dashboards for event coordination

  • Management of assets, facilities and workflows

  • Standardized planning across multiple tournaments

The Results

  • Standardized event planning processes across FIBA

  • Improved coordination between global stakeholders

  • Centralized and reliable operational data

  • Increased efficiency in venue and site management

  • Scalable platform ready for future tournaments

Conclusion

The adoption of Virtual Venue by FIBA demonstrates how digital platforms can transform the planning and execution of global sports events.

By creating a single source of truth and enabling real-time collaboration, FIBA is now better equipped to deliver complex international tournaments with consistency and efficiency.

Learn more about Virtual Venue

Virtual Venue is Focus BC’s platform for venue planning and event operations, used by organizations such as UEFA, FIFA and FIBA.

For a deeper look into how Virtual Venue supports FIBA event operations, read the full article.

About the Client

FIBA is the governing body for international basketball competitions, responsible for organizing major global tournaments and supporting basketball development worldwide.

Its events involve multiple venues, stakeholders and complex operational requirements across different countries.

Looking to manage large-scale events with a single platform and full operational visibility?